Long Scheduled Video Shorts

2023

During the summer of 2023 we captured short stories, messages and highlights from a variety of staff over the course of a few weeks of scheduled recordings. These were then scheduled on our platforms for 12 months with a video being posted at least once every other week to help fill in gaps. As the year went on these gaps were further filled by other ongoing campaigns or were shifted for other event highlights.

In total we gathered the following KPI’s from a series of videos which only took a few weeks to plan, schedule, capture, edit and post online:

3000+ engagements, 1200+ link clicks (around recruitment or specific to programming the person was speaking to) and 25,000+ video views.